Category Archives: News

News

i-Link Announcement – COVID – 19

April 2020 – Coronavirus

Following the announcement by the World Health Organisation, the COVID-19 coronavirus has been declared a global pandemic and on the advice of AMSRS and local authorities, i-Link has enacted their emergency business continuity plan. As a result, all staff in our offices have been working from their homes from Monday the 16th of March. All projects will continue to be managed by the team as usual and data will continue to be stored and managed on secure Australian servers and protected by our secure data management processes in accordance with ISO27001.

The i-Link business continuity plan has been tried and tested as part of our ISO accreditations and we are very confident of providing ongoing supply of our services without interruption or delay,

At this stage we are unsure what effect if any, COVID-19 will have on participation rates over the coming weeks and months. i-Link management are closely monitoring the response patterns from our LiveTribe community panel and other panels and will provide clients with details should any noticeable change occur.

On behalf of the team at i-Link, I wish everyone the best of health and safety during this coronavirus pandemic.

Sincerely,

Scott Clark 
Managing Director

Looking for an Online Qual Platform?

April 2020 – Online Qual Platform

Over the past few months COVID-19 has severely impacted the ability of researchers to conduct face to face fieldwork. As a result, we have observed a heightened interest in our online qualitative platforms.

Our qualitative research is delivered through i-Link's two feature-packed tools: i-Discuss for conducting over-time focus groups and i-Focus for conducting interactive real-time focus groups. Our systems are Australian-based, secure and protected by our leading information security processes so you can be confident privacy and data are our first priority.

Our proprietary systems are adaptable and ready for immediate use and does not require any software downloads keeping it simple for your participants.   We also have a range of hybrid solutions that may be the answer you’ve been looking for – we can discuss these with you if applicable to your project.

From the conversations over the past few weeks, one thing is clear. We can put ourselves in your shoes and work with you to find a solution that helps you adjust.

New to online qual? No worries, our expert team can get you up to speed. Click here for our previous Introduction to Online Qualitative Research and Best Practices news article.

Get in touch to discuss the specific requirements you have.

i-Link Research teamsales@i-linkresearch.com

ISO27001: Information Security Benchmark Award

i-Link Research was announced the 2020 Winner of the ISO27001 Information Security Benchmark Award presented by Best Practice.

As you may be aware, we achieved ISO27001 accreditation to the newest standard last year and further to that announcement, we have this opportunity to share with our clients that we have now been recognised for setting the benchmark for ISO27001 Information Security standard.

It was a hotly contested category that was open to all industries.  This award is unique in that it was not open to company submission; it was instead based on auditor nominations.

We are incredibly proud and honoured to have won this award that recognises our strong focus and commitment on understanding risk and assisting our clients to understand, navigate and mitigate data and information risk by working with us.

On top of this, i-Link have this month been re-accredited with ISO20252 – Market, Opinion and Social Research.

If you’d like to learn more about this standard, please contact us directly. 

The i-Link Research Team – sales@i-linkresearch.com

i-Link Announcement – COVID – 19

March 2020 – Coronavirus

Dear valued client,

Following the announcement by the world health organisation that the covid-19 coronavirus had now decaled a global pandemic and on the advice of the AMSRS and local authorities, i-Link had enacted our emergency business continuity plan.  As a result all staff in our offices will be working from their homes from Monday the 16th of March.   All projects will continue to be managed by the team as usual and Data will continue to be stored and managed on secure Australian servers and protected by our secure data management processes in accordance with ISO27001.

The i-Link business continuity plan has been tried and tested as part of our ISO accreditations and we are very confident of providing ongoing supply of our services without interruption or delay,

At this stage we are unsure what effect if any, Covid-19 will have on participation rates over the coming weeks and months. i-Link management are closely monitoring the response patterns from our LiveTribe community panel and other panels and will provide clients with details should any noticeable change occur.

On behalf of the team at i-Link, I wish everyone the best of health and safety during this coronavirus pandemic.

Sincerely,

Scott Clark 
Managing Director

i-Link ISO27001 News Announcement

July 2019 – We are ISO 27001 “Information Security Management” Accredited

The team here at i-Link is delighted to announce that we have been fully certified to the newest ISO 27001 standard in April 2019. With the expansion of our team, our services and our client portfolio, strong processes are imperative to our continued success in this dynamic industry. As we continue to grow and add further capabilities to our roster, we are pleased that this award formally certifies the security and quality of our online and data collection solutions.

What is ISO27001?

ISO/IEC 27001 is the formal set of specifications against which organisations may seek independent certification of their Information Security Management System (ISMS). It is granted for the provision of consultancy, design, supply, content management, operation maintenance & support of computer system services, data networks and computer software development.

What does this mean for our clients?

It means in addition to holding all Market Research specific ISOs, accreditations and industry body memberships, we have taken the proactive step to have our strong data handling and secure systems certified to ISO27001:

The most recent version of the standard takes an all-encompassing view of the business, leaving no stone unturned, ensures we have the systems and processes in place to keep all data and information in the business safe. It also keenly focuses on business continuity – further fortifying our Business Continuity Plan.

Following the changes to the Notifiable Data Breaches scheme, we now play the end stop for many of our client's data security obligations and responsibilities.

Have a chat to our sales team if you’d like to learn more and see how we can help you ensure you are using best practices on your projects.

sales@i-linkresearch.com

Related July Stories:

i-Link i-Question Mobile App

 

i-Link i-Question Mobile App

July 2019 – i-Link i-Question Mobile App
 

Do you have trouble connecting with hard to reach audiences on the go? Talk to us about the i-Question Mobile Survey App and discover the most engaging way to survey your respondents. Available across both mobile browsers and dedicated Android/iPhone app downloads.

Designed by experts with a UX focused look and feel, the app’s purpose revolves around lowering fatigue and increasing engagement. The major enhancements are as follows:

  • Immersive survey experience and intuitive behaviours as well as the seamless experience for ‘’on the go’’ video, image capture questions types.
     
  • Enhanced invite methods for client sample projects such as; SMS text invites – great for younger demographics or time poor respondents.
     
  • It is also great for simple projects that require:
    • No Adhoc design changes
    • <10 min surveys
    • Basic skips
    • Diary/Realtime Experiences. Seamless video and image capture on the go.
    • A real alternate solution to Grids questions on mobile, our rotating statements question type allows data capture on the same data points but presents in a new format that reduces fatigue and improves consideration – reducing the perceived workload of grids.
       
  • We use leading hybrid web app technology. Available to all smartphone users, via 3 user-friendly formats, 1. HTML5 browser friendly version as default, 2. Dedicated Apple IOS App, 3. Dedicated Andriod App. Say goodbye to big app downloads for enhanced survey experience, our dedicated apps only require a small quick download, unlocking the full processing power of the minicomputer in their pocket.
     
  • i-Question Mobile is a perfect solution for short/simple ‘’client supplied sample’’ projects such as VOC projects, NPS studies and new NPD idea testing. It can incorporate client corporate colours to make for an immersive experience for members.

  

Note, this is not a replacement to our already industry-leading mobile optimisation. Surveys that require customised programming will always need our standard platform mobile optimisation. This app is for simpler, shorter and experience-based mobile surveys. Our team will be able to help let you know which solution suits your needs.

Get in touch with our team to learn more.

sales@i-linkresearch.com

Related July Stories:

ISO27001 Information Security Management Accreditation

 

Getting To Know i-Link – Staff Bio

March 2018 – Staff Bio

For each newsletter edition, we will be introducing a member of the i-Link family. Get to know the faces behind some of the names. For this edition, it will be our Business Development Manager – Mark Turnbull

Mark joined i-Link in early 2016, having come from the corporate FMCG industry. He is passionate about challenging the status quo and developing innovative research solutions. Mark has over 10 years of marketing and business management experience from the corporate and private sector, working within varied industry areas. This unique combination of experience and perspective allows him to help his clients solve their research challenges in new and exciting ways.
 

A bit more about MARK:

 

Favourite things to spend money on: Ice-Hockey skates, good food, great experiences.

Favourite holiday destination: Europe & New Zealand or anything that involves a Cruise ship.

What is your obsession right now? NRL, Sudoku and learning Spanish.

Favourite TV shows: GOT (Game of Thrones), StarTrek Discovery, Altered Carbon, Last chance U, Limitless.

One thing most people wouldn’t know about you? There’s about a 95% chance that I will know what paint colours were used in any room I walk into (thanks to my past life).

 

 

Related March Stories:

i-Link Australia's Cryptocurrency Poll

i-Link Research Update on Privacy and the new Notifiable Data Breaches scheme

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i-Link Privacy Update – Notifiable Data Breaches

March 2018 – i-Link Privacy Update

The Notifiable Data Breaches (NDB) scheme under Part IIIC of the Privacy Act 1988 (Privacy Act) came into effect on the 22nd February 2018. This month we thought it would be worthwhile reiterating our current adherence to this as well as i-Link's obligations under the scheme….

Which data breaches require notification?

The NDB scheme only applies to data breaches involving personal information that are likely to result in serious harm to any individual affected. These are referred to as 'eligable data breaches'. There are a few exceptions which may mean notification is not required for certain eligible data breaches. 

An eligible data breach arises when the following three criteria are satisfied:
1) There is unauthorised access to or unauthorised disclosure of personal information, or a loss of personal information, that an entity holds.
2) This is likely to result in serious harm to one or more individuals and
3) The entity has not been able to prevent the likely risk of serious harm with remedial action.

It is worthwhile reading the information provided via this link: https://www.oaic.gov.au/privacy-law/privacy-act/notifiable-data-breaches-scheme

How to avoid a data breach?

Client data (personally identifying data such as name, email address, phone number, customer numbers, etc.) suppied to i-Link for a project must be transmitted only via our client portal. This is the only way to securely transmit data.

If this is not possible, client must encrypt a datafile using a password with minimum 8 alphanumeric characters and the password must be transmitted in a format other than the method used to transfer the datafile. For example, if a client emails us the data, then they should text or call us to provide the password. If we are emailed, this will be immediately deleted from our inboxes.

As per our current data retention policy, personally identifying data must be deleted within 45 days of a project closing from all servers & drives (including backups). Our client must confirm in writing if they need the data stored for more than 45 days.

This has always been the way we have operaed as a company and it goes without saying that it will remain our policy moving forward.

If you would like anymore information please contact the i-Link sales team!
 


 

Related March Stories:

i-Link Research Cryptocurrency Poll

i-Link Research Monthly Staff Bio

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March Poll – Cryptocurrency

March 2018 – Cryptocurrency Poll

i-Link Research undertook a nationwide poll which was representative in accordance with ABS proportions on Age, Gender and Location. We looked into the nations attitudes and understanding of Cryptocurrencies. See our infographic below for the key takeouts!

If you have any questions on the above please contact the i-Link sales team!
 

Related March Stories:

i-Link Monthly Staff Bio

i-Link Research Update on Privacy and the new Notifiable Data Breaches scheme

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